Retail & Consumer

From outfitter to online powerhouse

How we helped Outfit International launch two distinct brands on one powerful platform

Brand & Experience Design,

NoA Ignite — The digital consultancy that delivers

Challenge
Outfit International needed two distinct e-commerce experiences for Härkila and Seeland, built on one platform, without compromising on brand or scale.
Solution
We designed and developed two flagship stores on a flexible, composable setup. Unique on the surface, shared at the core, and easy for teams to manage.
Impact
E-commerce revenue increased by 43 percent. Returns dropped. Internal teams now work faster, update content more easily, and manage both brands from one system.
Tech
- CMS
  Sanity
- Commerce Platform
  Centra
- Experience Data Platform
  Occtoo
- Product Information Management
  Inriver

E-comm revenue
+ 43 %
Number of orders
+ 36 %
Average basket size
+ 7 %
Returns
- 6,5 %

Scaling without compromise starts here

We helped Outfit International build a flexible digital setup where brand identity and business performance go hand in hand. If that’s what you need too, we’re ready when you are.